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Trying out YackPack

By admin    November 8th, 2005
4 Comments

I recently got invited to try out YackPack, which would be in Web 2.0 terms, "group voicemail system via flash". So far I’ve liked it. It’s one of those things which has a UI that blows you away — not by design or shiny icons, but great user initiative. It’s simple. There’s no complicated tabs, hard to find "send to friend" services (*cough* 80% of social networks). It’s fast. There’s no slowing down ASP database crap (*cough* orkut). It’s easy to use. It’s good.

It’s in Flash, and the way it’s structured I have to clap for six times.The idea is simple. You join YackPack and invite others (e.g. just like in Orkut, GMail etc.), basically your friends, etc. You do this by creating a new pack, eg. Friends, Colleagues, Losers, etc. Once they join, they’re so-called a "yackpacker". You can just click record and send a quick voicemail to them, just as you would on the phone or in an e-mail. Once its sent and they check it, they can send a voicemail back, whatever. Now, I know you can do this in e-mail too and that’s where YackPack comes in. It’s a nice way to do all this without having to do any, any at all manual work. Best of all, you can send it to as many people as you like — the whole group, whole department, whole company, who knows.

I very much like the idea of YackPack and I truly support it. It’s just another organised, simple way to be connected — and anyone even a three year old can use the interface. You can watch their screencast on how to use it on this page or if you want a free microphone, they’re giving it away (to U.S. residents only).

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  • http://bjfogg.typepad.com BJ Fogg

    Thanks for trying YackPack and sharing your response.

    I’m pleased you liked YackPack. Yesterday my management team met all day to focus on the problems we see — an entire day talking about the weaknesses. So today, more than ever, I’m happy you found the overall experience positive (I like YackPack too–very much–but I’m keenly aware of our shortcomings.)

    YackPack can change how you view email — and your relationships with others. The more you use YackPack, the more email seems like yesterday’s technology and the more you see how email weakens our closest relationships. (Of course, email still has a place, but it’s not how I want to spend the best hours of my life — deleting spam and typing all day.)

    Anyway, our current beta is good enough to use, but it’s not yet as good as we want.

    BJ Fogg
    Founder, YackPack

    (btw, I sent your review to my entire team. Thanks.)

  • http://marshallk.com Marshall Kirkpatrick

    After reading this I checked it out, and sent the following email:

    Hi there, it looks like you’ve designed a very nice product. I am interested in using it, but have some questions first. Primarily, can I receive notification of new mssgs via RSS? If not, I’m unlikely to use YackPack. I didn’t see anything like this on your site. While your UI is very nice, very user friendly and pretty to look at, it’s limited enough that it’s also kind of condescending. Specifically, you really ought to have a company blog. I’m sure that just like me there are hundreds of people with questions or concerns, and before we sink a bunch of our social capital into any particular system, we want to get an impression of the flexibility, responsiveness and vibrancy of the company. A nice looking, but static, UI does not express this anywhere near as well as a company blog does. Especially at launch it only makes sense to give visitors a surface to interact with. You could write short articles about write-ups of Yackpack, mixed with more in depth feature overviews and answer reader questions. It could be a way to develop an authentic FAQ too. Your screencast and “meet the team” segments are great, and may be sufficient communication for basic users, but high-level, discerning users of Web 2.0 apps need more in depth, dynamic and detailed communication.

  • http://bjfogg.typepad.com BJ Fogg

    Thanks for asking about our blog.

    Since our beta launch I’ve been blogging about YackPack at http://bjfogg.typepad.com

    Others in our company are starting to blog from their perspectives. We’ll link to these from our site soon.

    My view: It’s been fun to finally share our research and my thoughts. It’s been quite a shift: I went from stealth mode to blogging.

    If only I had more time.

  • http://marshallk.com Marshall Kirkpatrick

    Well, that is quite a blog! Impressive! My apologies if I was snooty about the lack of blog. Checking it out really made me want to look into the product more, too.

  • http://www.rev2.org/archives/2005/11/10/traq/ Watch DEMO Profiles on Video » rev2.org

    [...]

    + Watch DEMO Profiles on Video+ Bill Gates, Ray Ozzie: Memos Leaked+ Trying out YackPack+ Feed [...]

  • http://www.rev2.org/archives/2005/11/10/watch-demo-profiles-on-video/ Watch DEMO Profiles on Video » rev2.org

    [...]

    + Watch DEMO Profiles on Video+ Bill Gates, Ray Ozzie: Memos Leaked+ Trying out YackPack+ Feed [...]

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