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	<title>Comments on: Tailgate: Transactional Advertising FTW?</title>
	<atom:link href="http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/</link>
	<description>Profiling Web 2.0</description>
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		<title>By: partypoker</title>
		<link>http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/comment-page-1/#comment-142944</link>
		<dc:creator>partypoker</dc:creator>
		<pubDate>Mon, 01 Jun 2009 18:24:38 +0000</pubDate>
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		<description>This is a great page. And the contents are really that worth reading. I will add this to my own library</description>
		<content:encoded><![CDATA[<p>This is a great page. And the contents are really that worth reading. I will add this to my own library</p>
]]></content:encoded>
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		<title>By: intermountain healthcare</title>
		<link>http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/comment-page-1/#comment-136215</link>
		<dc:creator>intermountain healthcare</dc:creator>
		<pubDate>Sat, 02 Feb 2008 07:16:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/#comment-136215</guid>
		<description>Hello, I just wanted to say you have a very informative site which really made me think, Thanks ! A site with a wealth of info.!...thanks very much! Have a nice Day!!</description>
		<content:encoded><![CDATA[<p>Hello, I just wanted to say you have a very informative site which really made me think, Thanks ! A site with a wealth of info.!&#8230;thanks very much! Have a nice Day!!</p>
]]></content:encoded>
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		<title>By: Josh Miller</title>
		<link>http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/comment-page-1/#comment-114236</link>
		<dc:creator>Josh Miller</dc:creator>
		<pubDate>Wed, 18 Jul 2007 14:19:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.rev2.org/2007/07/13/tailgate-transactional-advertising-ftw/#comment-114236</guid>
		<description>I don&#039;t get it Sid -- do they actually think I&#039;ll trust my credit card to an ad?

I work in a Marketing Firm and even I know better...

Interesting idea, but the ROI will follow the trust factor. In other words, if I cant trust the ad, I won&#039;t pay it any attention.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t get it Sid &#8212; do they actually think I&#8217;ll trust my credit card to an ad?</p>
<p>I work in a Marketing Firm and even I know better&#8230;</p>
<p>Interesting idea, but the ROI will follow the trust factor. In other words, if I cant trust the ad, I won&#8217;t pay it any attention.</p>
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