I’m on the war path to get rid of the traditional paper trail this week on Rev2. My last post focused on a collaborative workspace service which can help us all reduce our own paper trails. This post is all about a new service called Proquo, which can help you reduce the paper use of larger businesses who want to send stuff to you on paper.
There are not many people out there that are not sick of the junk mail that pours into your letter box. Even the old ‘No Circulars’ sign on the letterbox itself does nothing to put off those would be printed mail ’spammers’. 
The Proquo service sets about resolving this problem on your behalf.
All you need to do is sign up for a free Proquo account. Proquo will then help you manage your profile on the various marketing databases in the US that are the source of lists for all those junk mail marketing companies.
Apart from the fact that this service directly helps our environment by reducing paper use, you will also get the benefit of minimising the theft of your identity without your knowledge. Proquo is a service that I am already a big fan of even though I cannot actually subscribe due to my location. I just wish they had an offering for us down-under in New Zealand.
If I lived in the States, I would be signing up for the Proquo service right now, it’s a ‘no-brainer’ really 
