Google upgrades search engine

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In addition to quick answer listings, Google’s search engine is up for a revamp that will give the option to display more detailed sources of information, reported CNET.

Getting quick information is one of the internet’s major perks, but some people require comprehensive knowledge on specific topics. As a result, the search giant reconfigured its search results so that users can easily find exhaustive articles.

“Our research indicates perhaps ten per cent of people’s daily information needs fit this category – topics like stem cell research, happiness, and love, to name just a few,” said  Pandu Nayak, a member of Google’s technical staff.

“That’s why over the next few days, we’ll be rolling out a new feature to help you find relevant in-depth articles in the main Google Search results.”

The company’s comprehensive search results will be displayed based on the in-depth information of certain papers, articles and blog posts. For example, if someone is searching for information on censorship, they will come across a piece written by British Indian novelist and essayist Salman Rushdie, whose fourth novel, The Satanic Verses, caused death threats to be issued against him by Iran.

If publishers and researchers want their in-depth works to appear in the search engine’s listing, Google has also posted webmaster guidelines on how to boost their rankings, including rules on logos, pagination and authorship markup.

At present, the search feature for exhaustive content has only been introduced for google.com in English, and it is still uncertain whether this feature will be rolled out in other languages.


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